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Selling China, 27 minutes, 2008 (Ref: 510g)
 
     
China is one of the world's fastest advertising markets and Viveca Chan is one of the key power brokers in the China marketing and advertising industry. Viveca takes FocusAsia to Shanghai where she is engaged in building Chinese global brands.

This is also available as part of a 10 x 27-minute series of films made by Focus Asia Productions and the University of Hong Kong.

 

 
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